I was watching the news this morning and they had a story on about the decrease in demand for gasoline. In April 2008, Americans decrease the miles driven over March 2008 by 400 MILLION miles. Over the same time last year, we drove 1.4 BILLION less miles. Overall, inventories have increased 2%. This is the first increase in 17 years.
This is proof in the pudding that the classical rules of supply and demand are no longer present in oil market. They can "claim" all they want that it's China and India's fault, but I don't think they can have an instantaeous impact, like the oil companies would like us to believe. Case in point, if all the increase supply created by American consumers was now going elsewhere, then we would not see an increase in inventories. Market manipulation is in play.
I also saw another story about how food companies are not increasing their prices, but they are reducing their package sizes. A cleaver way to trick the consumer into thinking that they aren't paying more, but obviously they are, because they get less for the same price.
I know that people are hurting in this country financially, but in a lot of ways, I believe that the increases in prices are necessary to force people to make some changes. The bottomline is that the American way of life is not sustainable. I argue in business all the time that the global economy is not sustainable. The increase margins company receive by using cheap labor, will eventually get eaten up by increases in fuel costs. All of these years of hearing that we don't need government intervention and that the market will decided has finally come to reality. We are going to be forced to consume less, and to me, that is a wonderful thing.
All of the changes that I have made in my life for ecological reasons, has had a positive impact on my family's economic situation. In the future, we will no longer ask the question, "what are the costs of going green?" The new questions is "what are the costs of NOT going green?"
